building meaningful brand
experiences, since 2015.
hello, friends:
i’m jeff vondenkamp and i care deeply about meaningful design that drives positive social impact and connects companies within their communities. over the past decade, i’ve co-founded brands sauna water, portage brewing, pine hour airbnb, and pare down; supported lyft’s early brand and operational growth, and continue to consult for companies seeking to build better brand experiences.
as an entrepreneur, my strongest ability is removing roadblocks that keep teams from their authentic potential. i look for solutions to grow sustainably, develop strategic plans, and execute on technical needs along the way.
there’s no question that humans need material goods to survive, but how we make spending decisions does impact the framework and overall health of our communities and environment. i’m here to support the continued growth of entrepreneurs who are searching for ways to do business better, and look forward to crossing paths with anyone who shares similar values. cheers.
How Can I Help?
+ Strategy
discovering the valuable parts of your team and company that enables great design and a positive brand experience.
+ Design
impact driven brand marketing tools that build up your vision, company goals, audiences, and growth.
+ consulting
plans, processes, and training within your organization to ensure lasting impact and sustainability.
Focus Areas:
+ Brand Development
building your concept from scratch, defining business objectives, creative direction, and design tools that will deliver on business objectives.
+ Rebranding
renewing your brand experience for a stronger fit with your customers, outlining what needs to change and designing tools that deliver impact.
+ organizational design
searching out the fundamental roadblocks that are keep your company and people from reaching their authentic potential.
start
brand research
brand strategy
brand identity
brand design
marketing strategy
content planning
content production
integration + training
finish